Chase Will Let Consumers Go Cardless at ATMs in Favor of Mobile Wallets
Chase is the most recent bank to embrace a cardless society, as the company announced Wednesday that its customers can withdraw cash with their mobile wallets at nearly all of its 16,000 ATMs in the...
View ArticleGrey Opens Consulting Arm to Better Help Clients Worldwide Solve Their...
WPP's Grey Group is the latest agency to open its own consulting practice, Worldwide CEO Michael Houston announced today. Former Grey London CEO Leo Rayman will lead Grey Consulting as its chief...
View ArticleESPN’s The Ocho Is Back, This Time With Cornhole and Chess Boxing
It's been more than a decade since Dodgeball: A True Underdog Story hit theaters in 2004. But the fake sports channel imagined in the Vince Vaughn/Ben Stiller "classic," is coming back to ESPN this...
View ArticleCP+B Co-Founder Alex Bogusky Will Return to Advertising After 8 Years
Alex Bogusky, the co-founder and executive creative director of Crispin Porter + Bogusky, is returning to the agency world eight years after swearing off advertising altogether, according to two...
View ArticleMove Over Pink Cadillac, Mary Kay Is Rewarding Sales Reps With Mini Coopers Now
Companies incentivizing top performers with flashy perks is nothing new, but there's probably no company that's mastered it better than cosmetics empire Mary Kay, and no incentive more famous than the...
View Article‘Real Gun Bill’ Campaign Assigns a Zero-Dollar Value to Senators’‘Thoughts...
There's a common refrain among conservative politicians in the wake of mass shootings involving sending "thoughts and prayers" to families of victims and others impacted by these tragedies. A group of...
View ArticleFacebook Is Committing Another $4.5 Million to Initiatives for News Publishers
Facebook announced Thursday that it is pumping another $4.5 million into Facebook Journalism Project initiatives for news publishers. Global head of news Campbell Brown said in a blog post that...
View ArticleYouTube Trends of the Moment for Savvy Advertisers, July 2018
For brands, relevancy means tapping into modern culture. And modern culture unfolds daily on YouTube. In this third installment of "YouTube Trends of the Moment for Savvy Advertisers," Earnest...
View ArticleHow Smart Devices Like Fitbits Are Helping Law Enforcement Solve Crimes
A 20-year-old woman named Mollie Tibbetts went for an evening jog two weeks ago in a rural town in Iowa, and has not been seen or heard from since. When Tibbetts left the home where she was...
View ArticleLinkedIn: Here’s How to Mark a Conversation as Unread
Did you know that LinkedIn allows you to mark your conversations as "unread," so that they'll stand out among the rest of your messages? Our guide will show you how this works. Note: These screenshots...
View ArticleHere’s How Voice Technology Is Becoming More Inclusive
In 1972, Julia Child's PBS show The French Chef became the first program to offer captions for the hearing impaired. It was a watershed moment for the deaf and hard of hearing in the U.S., and...
View Article3 Ways CPG Brands Can Use Influencers to Boost Their Marketing Strategies
The evolution of consumer behavior has accelerated dramatically over the last decade, and targeting consumers has become harder than a game of cat and mouse for many marketers. Shifting preferences,...
View ArticleGoogle Is Playing the Long Game in Africa, but Will Its AI Center Pay Off?
Google's forays into Africa have culminated in the announcement of the company's first AI center on the continent, which is set to launch in Ghana's capital of Accra later this year. Google chose Ghana...
View ArticleIt’s Time for Advertising to Stop Perpetuating Negative Stereotypes About Aging
It's a truth universally acknowledged that a brand in possession of a good marketing strategy must be in want of a customer under the age of 35. So obsessed are we with millennials and Gen Z today that...
View ArticleThis PSA Tackles the ‘Mate Code’ That Keeps Guys From Stopping Their Drunk...
In a somewhat similar fashion to Palau, New Zealand takes its protection of the environment. As one enters the country, signs are prominently displayed articulating the strict laws designed to keep the...
View ArticleFX Opens Up Its Ad-Free FX+ Offering to All Current Subscribers
It's been one year since FX launched FX+, in which subscribers can receive commercial-free access to all of FX and FXX's current original series, as well as many library titles, for an additional $6 a...
View ArticleGetting Laid Off From Ogilvy Was the Hardest, Best Thing That Happened to My...
Last week, I celebrated my redundaversary: two years since I was made redundant from Ogilvy London. And I do mean "celebrated," as, honestly, it was the best thing that could have happened to me. Over...
View ArticleBurger Sales Quadrupled After IHOP Became IHOB
Remember that time when the International House of Pancakes decided to shock the world and changed its named to the International House of Burgers? At the time, you may have been one of the many...
View ArticleCoppola Winery Is Using Music Festivals to Educate Consumers About Its Canned...
In recent years, canned wine has become ubiquitous. The convenience of a can, coupled with clever packaging and more approachable messaging, has helped marketers grow millennials' interest in drinking...
View ArticlePeak TV Is Still ‘a Ways’ From Peaking, FX’s John Landgraf Says
Three years after FX Networks CEO John Landgraf coined the term "peak TV" to describe the overwhelming amount of content available on broadcast, cable and streaming platforms, the exec said the deluge...
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